Case

From AI ambition to market reality

How Visma e-conomic built and launched a new AI offering in just five months
Published

22 May 2026

The challenge 

Visma e-conomic wanted to continue growing at around 20%, and one of their key bets was on AI. Since they did not already have an AI product, the capabilities to build one, or a clear path to market, the starting point was simple, and the question straightforward: How do we build something that actually supports growth? 


As the work progressed, it became clear that this was not just a product question. Visma e-conomic saw competitors moving and new AI-first players entering the market, while the team also began to understand how far the technology had come. 


In developing the product, they began to realise just how transformative the technology would become for their industry. With the right setup, whatever task they gave the AI models, the models consistently outperformed expectations. 


That shifted the perspective from building an AI product to understanding what this could – or indeed would – mean for the industry and the value chain they are part of.

Figure 1: Forget sequential thinking: strategy and delivery need to go together.

The transformation 


Building the solution meant exactly that: from day one, the work had to be set up as a build. 


A joint team from Implement and forward-deployed engineers from The Tech Collective worked embedded at Visma e-conomic, directly in their systems, data, and codebase. This meant that product discovery, development, and go-to-market could happen in parallel rather than as handovers between phases. 


Technically, the solution was built as an agentic setup on the Google stack, using frontier Gemini models orchestrated through specialised agents and integrated directly into Visma e-conomic’s platform. 


At a high level, the system: 

  • structures and monitors accounting data
  • identifies inconsistencies and potential errors
  • generates observations on financial statements
  • prepares insights for client conversations
  • supports ongoing checks through automation

This represents a notable shift. In practice, it functions as a financial advisory assistant that helps accountants work with better data and preparation, rather than replacing their role. 


Before AI, much of Visma e-conomic’s work was manual, as month-end closing, transaction checks, and report preparation have always been. Each customer setup required interpretation, and a significant part of the effort went into making the data usable. 


With the solution in place, much of that work can be handled by the system. The data is now structured, issues are surfaced, insights are prepared, and the best part is that all three elements free up time for interpretation and advisory. 


The impact 


In just five months, Visma e-conomic moved from an idea to a product in the market – not just in the form of a pilot, but an actual commercial offering with real functionality, a defined pricing model, and customers who can use it.

What made our collaboration with Implement truly unique was the ability to shape our strategic direction while, at the same time, partnering with The Tech Collective to bring that strategy to life in real products. I have never experienced such a seamless transition from strategy on slides to execution in the market with any other consultancy.

Christian Wook Andersen, Chief Product Officer, Visma e-conomic

More importantly, it adds something that was not there before – a new product and a new source of revenue. 


Visma e-conomic’s original question was simple: how can AI support our growth? But along the way, the process also showed how much of the existing work could be done differently, and what that means for Visma e-conomic going forward.

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