Event in Copenhagen

The trends that shape tomorrow

Sign up for the Commercial Excellence Forum and discover if your business is fit for the future


28 November 2018

Understanding behavioural trends and the way people interact with companies, brands and products is crucial for driving a successful business. This insight can be a fundamental springboard for developing new products, services, customer experiences and business operations. And it is invaluable in terms of staying ahead of customer needs and acting as an agile company fit for the future.

Mega trends, global trends, social trends, business trends and consumer trends – they are all interlinked. We will provide you with a deep dive into the trends that shape tomorrow and show examples of how businesses have operationalised new trends successfully. Whether you are B2B, B2C, a public organisation or an NGO, it all comes down to understanding the behaviour that drives demand for your product or service.

Join us for a morning full of inspiration where we together with Google will share experiences, tools and give you a hands-on opportunity to test how your own business can become fit for the future.

We look forward to seeing you!



Breakfast, networking and registration


'Getting fit for the future - six behavioural trends shaping your business in 2019'
Heidi Boye, Ph.D in Consumer Behaviour, Implement Consulting Group


'How can we stay on top of trends by monitoring real-time search data and how can we use this when developing our own business?'
Thomas Bering, Google Denmark


Coffee Break


Break-out sessions with workshop stations hosted by Google and Implement: Deep-dive into how to apply trends and tools in your business


Lunch and networking

Practical information


Implement Consulting Group
Strandvejen 56
2900 Hellerup


28 November 2018
8:30 AM - 12:30 PM

Heidi Boye
Waiting list

The event is fully booked. If you want to be registered on the waiting list please write an email til masm@implement.dk


Free of charge