Virtual session

Winning with strategic agility

With Michael Erzinger, CMO, Oetiker


On Point: Free bite-sized webinars

3 February

Do you want to learn how to develop a strategy process that can help you shift direction faster when tackling uncertainty? Join us when we deep dive into our approach to strategic agility together with Michael Erzinger, CMO of Oetiker, who will be sharing a real-life case.

The corporate strategy process is often driven from the top management and has a long-term focus (3-5 years) on where the organisation wants to go and what it wants to achieve. This has worked well for companies throughout the years.

However, today’s business world is more complex, uncertain and volatile than ever. And therefore, the corporate strategy discipline must adapt to these conditions. This means that organisations need to evaluate their strategic direction more frequently and should be able to increase customer involvement whilst experimenting and adapting at a faster pace.

Gain insight into how strategic agility can help you better navigate current market conditions

Join us for this webinar to gain insights into how strategic agility can help you transform your organisation to better navigate today’s volatile and uncertain world. Together with Michael Erzinger (CMO, Oetiker), we will take a closer look at the key elements of strategic agility and his learnings and experiences from a real-life implementation.



Welcome and introduction


Introduction to strategic agility


A case on strategic agility

By Michael Erzinger, CMO, Oetiker



With client and Implement experts


Thank you and next steps

Aspired learning impact

This short session will give you:

  • An approach to setting your strategic ambition
  • A view on how to develop a strategic playing field – focusing on building a portfolio of initiatives that will support your ambition
  • An introduction to how to set up your strategic engine to drive the portfolio towards your strategic ambition

When using these learnings, you will:

  • Be able to start working on your strategy with a more agile and experimenting approach
  • Have a couple of concrete next steps to initiate your journey towards developing strategic agility

The first in a series

This event is the second in a series of events focusing on organisational agility – see the first event here. To get more information on organisational agility or upcoming events in the series, please reach out to Søren Belling.


  • We will use Zoom* for the session.
  • Please make sure the Zoom application is installed and running on your computer at least 10 min. before start
  • It may be a good idea to restart your computer before entering the meeting
  • Find a quiet area where you can sit
  • Grab a pair of headphones in order to avoid echo, and check your audio and microphone is working
  • Join us online at the link you receive in the registration email 

Practical information


The event is hosted online.

A link will be sent before the webinar starts.

When (CET)
3 February 2021
8:15 AM - 9:00 AM

* During our virtual events there will be no sharing of confidential or business critical information that leaves any organisation open to risk. Please follow your company’s guidelines on the use of approved IT platforms. As an ISAE 3000 certified organisation, Implement is committed to upholding the highest standards of IT security.