Protect your pricing power
Please sign up no later than 14 April 2020, 09:00 (CEST).
How can you survive and thrive in turbulent times without damaging long term pricing power?
With COVID-19, the sales department is under immense pressure to cope with the changed demand situation and find appropriate measures to react to the new normal.
While it’s tempting to use price reductions as a means of compensating for a loss in sales volume, it’s also dangerous in the short and long term. Pricing managers should use appropriate measures that protect both the top-line and bottom-line to emerge from the crisis with limited damage and preserve the company’s pricing power for a future after COVID-19.
Aspired learning impact
This short session will give you:
When using the learnings, you will be able to:
The event is hosted online.
A link will be sent before the webinar starts.
'On Point' is free bite-sized webinars.
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Tuesday 7 April 2020, 11:00-11:25 (CEST)
What lessons can we learn about the use of data in this period of cross-national lockdown?
Implement Consulting Group