Smart price increases
This event is a repetition of an event hosted on 7 April 2022.
For years, overall inflation rates have been moderate or even negative in some periods or industries. Companies have been able to plan their costing and pricing on a rather stable basis.
However, there has been an extreme price development in many industries following the COVID-19 pandemic and several other factors, e.g. shortage of raw materials, malfunction of supply chains and drastic shifts in demand for specific goods, putting pressure on companies’ costs and, consequently, profitability.
Many companies are caught unprepared for the price development and have been in a rush to prepare price increases to pass on the effects and make sure margins are protected. However, many companies fall short in the enforcement of their planned increases, so for a planned increase of 5%, only an effective 1% is achieved.
In practice, we observe that the approaches taken are usually far off the targeted impact because of oversimplified und undifferentiated approaches, lack of project management, lack of data backing and underestimation of the “people factor”.
In this webinar, we will share our experiences from an impactful price increase campaign. Joining the webinar, you will get insights into the following questions:
We will use a real-life case and a proven approach to guide you through these key questions to make sure that you realise the full impact of planned price increases and that you are effectively able to prevent erosion of margins.
Come join us on 17 June 2022 at our free webinar.
The event is hosted online.
A link will be sent before the webinar starts.
The event is free of charge.
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Implement Consulting Group