Joseph Pine, author and consultant to entrepreneurs and executives alike, helps businesses create what modern consumers really want: authentic experiences.
Joseph Pine: The Experience Economy
Joseph Pine: What consumers want
Creating Customer Value on the Digital Frontier
In today’s world, executives cannot ignore how digital technology reshapes the landscape. You must, therefore, take your explorations out onto the digital frontier. Here you will discover how digital technology extends each of these dimensions of value creation and explore the opportunities they afford.
From Reality to Virtuality and Everywhere in Between
Digital technology extends the three fundamental dimensions of the universe: time, space, and matter. Specifically, companies can innovate new offerings by shifting from matter to no-matter by constructing offerings from digital substances rather than material substances; from space to no-space by forming offerings in virtual places rather than just in the real places of the physical world; and from time to no-time by leaving the normal sequence of actual events to enact autonomous events outside of real time.